White-Glove Instagram · For Beauty Professionals

Every post should be
booking a client.
We make sure it does.

You already know your work is worth it — your Instagram just isn't showing it yet. Starlit builds the system that turns your feed into a steady stream of booked clients: optimized profile, strategic content, and a clear path from scroll to chair.

Instagram Audit Report
@blushbySarah · Profile Score
74
/ 100
Profile & BioStrong
Content ConsistencyNeeds Work
Booking FunnelMissing
Engagement Rate3.2%
Revenue Opportunity
+8
New Clients
$1,840
Added Monthly
4.1×
ROI Potential
The Real Problem

You're talented.
Your feed doesn't show it.

Most stylists and beauty pros have the skill to command a full book — they just don't have the system to make it happen online. Somewhere between your talent and your Instagram, the pipeline is leaking.

📸
Your Pipeline Is Leaking

Posts go out but nothing connects them to bookings. No strategy, no intent, no system. Without a pipeline, posting is a diary — not a growth strategy.

🔗
No Booking Funnel

Someone lands on your profile, loves your work, and has no clear path to booking. No pinned post, no link-in-bio, no CTA. They leave — and you never know they were there.

💬
Content Without a Job

Every post should have a job — showcase your work, educate your audience, or connect on a personal level. Without that intent, you're just posting and hoping.

Sara Jayne
Photo Coming Soon

📍 Twin Cities, MN
Meet Sara Jayne

She gets beauty business
because she lives it every day.

Sara Jayne isn't just a social media strategist — she's embedded in the Twin Cities beauty industry. Working in salon reception and boutique business administration, she sees firsthand what drives bookings, what builds loyal clientele, and what separates a thriving salon from one that's always chasing new faces.

She built Starlit to run a proven system for beauty professionals who don't have time to DIY it: profile optimization, strategic content calendars, hashtag strategy, booking funnel setup, and caption writing with your brand voice — all executed for you. She's not winging it. She runs a system. She just runs it for you.

She's not just managing your content. She's invested in your revenue.

2+
Yrs Salon Operations
TC
Local Industry Roots
System
Proven Method
Plans & Pricing

The system that fills your books —
done entirely for you.

Both plans are ongoing monthly partnerships — not one-time deliverables. Because a consistent pipeline is the only thing that builds a consistent client base.

Partial Package
Steady Glow

Your first step to a profile that converts. One strategic post per week, profile optimization, and hashtag strategy — done entirely for you.

$ 149  / month
  • Profile audit & bio optimization (profile that converts)
  • 1 strategic post/week with brand voice caption
  • Hashtag research — local + niche discovery sets
  • Monthly content calendar
  • Booking funnel review
  • Monthly performance mini-report
  • Direct communication via DM
Start with a Free IG Score →
Full Package
Starlit Presence

The full system. Showcase, Educate, Connect content — plus a complete booking funnel and everything needed to fill your books.

$ 299  / month
  • Everything in Steady Glow, plus:
  • 2 posts/week across Showcase, Educate & Connect content types
  • Stories strategy with engagement prompts (3–4×/week)
  • Full booking funnel build — link-in-bio, CTAs, pinned posts
  • Geo-targeted hashtag rotation (discovery system)
  • Engagement coaching + DM response guidance
  • Monthly content theme & seasonal calendar
  • Monthly performance report with pipeline metrics
  • Promotional content & seasonal graphics guidance
  • Priority response + quarterly strategy call
Get My Free IG Score First →

Not sure which is right for you? Start with a free IG Score.
Sara will review your profile personally and recommend the plan that fits your current stage and goals.

How It Works

From audit to
fully booked

A clear, simple path from where you are today to a feed that's actively growing your business.

01
Submit Your Profile

Fill out the free form. Sara audits your feed across 8 dimensions — the same framework top-performing stylists use.

02
Receive Your Score Report

You'll see exactly where your pipeline is leaking — profile, content, hashtags, booking funnel — and how much revenue it's costing you. Free.

03
Sara Builds Your System

Sara builds your content calendar, writes your brand voice guide, optimizes your profile, and sets up your booking funnel. Week one.

04
Watch the Growth

Strategic content goes live. The algorithm starts working for you. New clients find you, trust you, and book. We track everything monthly.

What Clients Say

Real results for
real beauty professionals

These are the kinds of transformations Starlit is built to deliver for every client in the Twin Cities.

★★★★★
"I went from posting twice a month with no plan to having a full content system — Showcase posts, education content, the works. I didn't have to think about any of it. My books are full for the first time in two years."
✂️
Jessica M.
Hair Stylist · Minneapolis
★★★★★
"The IG Score report alone was eye-opening. I had no idea how much my pipeline was leaking — a missing link-in-bio, no pinned posts, no CTAs. Sara fixed it all and I saw new bookings within two weeks."
💅
Amber R.
Nail Artist · St. Paul
★★★★★
"Sara gets the Showcase-Educate-Connect framework and actually writes captions that build trust and drive bookings. She's not doing generic social media — she understands what makes beauty clients pick up the phone."
🌿
Tara K.
Esthetician · Edina
Free Instagram Score

Sara will personally review your feed and tell you exactly what it's costing you.

Most beauty profiles convert less than 1% of visitors to bookings. With the right system — optimized profile, strategic content, and a clear booking funnel — that number jumps to 3–4%. Same traffic. More clients.

Fill out the form and Sara will personally evaluate your Instagram feed, score it across 8 key dimensions, and send you a detailed report — completely free, no strings attached.

Your free report includes
  • Profile & bio conversion score (does your profile convert visitors?)
  • Content consistency & intent rating (does every post have a job?)
  • Discovery & hashtag effectiveness (are the right people finding you?)
  • Booking funnel analysis — where clients drop off in your pipeline
  • Estimated monthly revenue being left behind
  • 3 immediate fixes you can use today
  • Personalized plan recommendation from Sara
Get Your Free IG Score

Delivered to your inbox within 48 hours. No sales call. No obligation.

Sara reviews every submission personally — no bots, no spam, no pressure. Your info stays private.

Sample Report

Here's what your
IG Score Report looks like

Every report is custom to your profile. Here's a real example of what Sara delivers — honest, specific, and built to show the revenue hiding in your feed.

Starlit· Instagram Score Report
@blushbySarah · Hair & Color
Prepared by Sara Jayne · March 2025
72
/ 100

Good Bones — With Real Room to Grow

Sarah, your Instagram shows real talent and an authentic personality that clients would love. Your photography has strong moments and your follower trust is evident. The opportunity ahead is substantial — with the right structure, your profile could be consistently driving 6–10 new bookings per month. Here's exactly what I found.

3.1%
Engagement Rate
↑ Above Average
847
Followers
↑ Quality Audience
1.8×/mo
Post Frequency
↓ Needs Consistency
$0
Est. Funnel Revenue
No booking path
Profile & Bio
Score: 78 / 100

Your bio communicates what you do and where you're located — that's a great start. Your profile photo is warm and professional, and your highlights are organised. However, your bio isn't actively inviting action. There's no booking link, no social proof mention, and no "who this is for" positioning that speaks directly to your ideal client.

Add a booking link and one line of social proof ("5★ rated · Minneapolis") and watch profile-to-inquiry conversion increase immediately.
Content Consistency
Score: 44 / 100

This is the biggest opportunity on your profile. You've posted 22 times in the last year — less than twice a month. Instagram's algorithm heavily rewards consistent accounts. Irregular posting means your existing followers stop seeing your work, and new followers stop finding you entirely.

Posting just 1× per week would likely double your organic reach within 60 days based on your current engagement rate and audience quality.
Visual Quality & Branding
Score: 85 / 100

Your photography is genuinely strong. Lighting is good, before/afters are compelling, and your colour work photographs beautifully. This is a real asset. Your grid has some cohesion, but mixing casual phone screenshots with your polished work creates inconsistency that subtly lowers perceived premium value.

A consistent edit style + removing screenshot posts would elevate your grid to feel premium almost instantly — no new photos needed.
Booking Funnel
Score: 28 / 100

This is where real revenue is being lost every month. A potential client lands on your profile, loves your work — and has no clear path to booking. No pinned post, no link-in-bio booking tool, and captions rarely include a direct call to action with clear next steps. They leave, and you never know they were there.

Estimated 4–7 potential bookings per month currently not converting. A structured CTA strategy and booking link integration would recover the majority of this within 30 days.

Ready to close the gap?

The Starlit Presence plan is built exactly for profiles at this stage. Starting at $299/month.

Get My Real Report →